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| Image | Sale date | Auction house | Location | Sale name | Lot No. | Estimate | Price Sold | Condition | Title |
|---|---|---|---|---|---|---|---|---|---|
May 12, 2016 | Bonhams | New York | Post War & Contemporary Art | 22 | $****** - ****** | Campbell's Soup Box (Noodle Soup), 1986 |
paintings
35.6 x 35.6 cm (14.02 x 14.02 in)
acrylic and silkscreen ink on canvas
signed and dated 'Andy Warhol 86' (on the overlap)
Martin Lawrence Galleries, Washington, D.C.,
Acquired from the above by the present owner in 1988
In 1962, Los Angeles' Ferus Gallery showed a set of 32 Campbell's Soup Cans by Warhol, that, when together, presented a beautiful dichotomy between mass accessibility and highbrow art. In his manipulation of the soup can product, presented in a dizzying array of 32 nearly identical works, Warhol was able to reproduce a purchasable commodity with an intrinsic value far exceeding that of the neighborhood grocer's shelves. Warhol's Campbell's series became irrefutably provocative "through its harsh, cold parody of ad-mass appeal?the repetition of brand images like Campbell's soup or Brillo or Marilyn Monroe (a star being a human brand image) to the point where a void is seen to yawn beneath the discourse of promotion. The tension this set up depended on the assumption, still in force in the Sixties, that there was a qualitative difference between the perceptions of high art and the million daily instructions issued by popular culture."<sup>1</sup> Warhol was not alone in his appropriations of consumption and blanket imagery. Railing against the preexisting ideology that valuable art did not depict the mundane, many Pop artists favored the inclusion of mainstream items into their body of work. Similar to Claes Oldenburg's transformation of the ordinary in his monumental, scale-defying sculptures, and Robert Indiana's bold exploration of identity and the American life through highway signs and vocabulary, Warhol, too, adopted the embellishment of the familiar, everyday object as an art form, challenging public consciousness and suggesting that the choice in subject matter is just as important, if not more so, than artistic execution
M. S. Blinder, Warhol Campbell's Soup Boxes, exh. cat., Los Angeles, Michael Kohn Gallery, 1986, cat. no. 101 (illustrated in color, p. 31)
